Sr Director, Integrated marketing and communications (Care & Support)
Alzheimer's Association
JOB SUMMARY:
Advances the Alzheimer’s Association mission and strategic priorities by raising awareness, engaging health care providers, payers, and other stakeholders and driving business outcomes. Leads, trains and coaches a team of professionals to develop and execute integrated marketing and communications plans. Responsible for the full range of strategic planning including providing counsel to senior leadership, overseeing project and division budgets, conceptualizing MarComm strategies, overseeing the development of action plans with cross-functional teams, removing barriers and enabling execution to bring those strategies to fruition.
Essentila Responsiblities:
- Serves as the lead strategic partner for Care & Support providing counsel to senior leadership and driving healthcare marketing and communications to meet business objectives and strengthen the Association’s brand in ways that advance our mission.
- Leads a team of professionals to develop and implement cross-organizational, integrated marketing and communications plans to advance the organization’s mission to lead the way to end Alzheimer’s disease and all other dementia. Plans include an overarching annual marketing and communications plan (or plans) and focused plans for priority initiatives as mutually agreed upon by Concern & Awareness and the relevant internal business partners.
- Ensures integration across all pillars and has a proactive approach to drive nationwide, regional, and community initiatives to support healthcare stakeholders and reach the people who need us most in the era of treatment.
- Develops and implements a collaborative approach to planning and execution that brings together the various functions of Concern & Awareness, other marketing and communications functions across the organization, and the business leads and other relevant stakeholders.
- Leverages all of the resources of Concern & Awareness, provides expert counsel to leadership, staff and volunteers for integrated marketing and communications on key priorities and issues.
- Aligns integrated marketing and communications objectives to support business outcomes and key performance indicators to help achieve pillars’ strategic plan objectives, with Concern & Awareness objectives also built into other pillars’ plans.
- Works closely with the Vice President for Integrated Marketing and Communications to develop and continually evolve planning processes, tools, and templates to drive outcomes; ensure integration, collaboration, and cohesiveness of the various plans while maintaining simplicity and efficiency.
- Upholds and drives the organization’s and the division’s commitment to diversity, equity, and inclusion and reducing and heading off health inequities.
- Ensures exemplary stewardship and effective use of resources to drive the greatest impact for the greatest number of people.
- Performs Other duties as assigned
REQUIRED KNOWLEDGE/SKILLS/ABILITIES
- Exceptional strategic thinker who is creative, enthusiastic and driven
- Perspective includes the big picture and the views of various internal and external stakeholders
- Assertive, proactive leadership who takes ownership of addressing and solving issues
- Ability to engage, coach, develop and manage diverse staff and volunteers
- Strong organizational, analytical, problem-solving, and project management skills
- Understanding of public health, healthcare, health equity, and the nonprofit role
- Unimpeachable commitment to ethics, integrity, honesty, and support for fellow team members.
- Excellent communicator with top-notch written, verbal and presentation skills
- Ability to work under pressure, manage multiple projects and meet deadlines
REQUIRED EDUCATION AND EXPERIENCE
- Bachelor’s degree or equivalent experience in health marketing, communications, or a related field
- 8+ years’ progressive leadership experience, preferably in health marketing and communications. Experience working with C-suite leadership, working in both field and national positions preferred.
- Experience working with and marketing to healthcare professionals, including primary care providers, specialists, and professional care providers.
Location: U.S. Remote-based or Chicago, IL
Full time: based on a 37.5 hours a week
Grade: 513, estimated salary ($154,000-$165,000)
Reports To: VP, Integrated Marketing and Communications
Who We Are:
The Alzheimer’s Association is the leading voluntary health organization in Alzheimer’s care, support and research. Our mission is to lead the way to end Alzheimer's and all other dementia - by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.
At the Alzheimer’s Association, our employees are at the core of all we do. Our network of more than 1,900 employees across the United States makes a difference each and every day for those impacted by Alzheimer’s and those at risk for the disease.
We warmly invite qualified applicants to consider this opportunity to make a life changing impact on the millions living with Alzheimer’s, their caregivers and those that may be diagnosed with the disease in the future. Read on to learn more about the role, then visit our website www.alz.org/jobs to find out more about who we are and why we've been recognized as a Best Place to Work the last twelve years in a row.
Employees working 24 hours/week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, long term care insurance, tuition reimbursement, generous Paid Time Off, 12 annual holidays and Paid Family Leave, as well as an annual Cultural & Heritage Day and Volunteer Day of their choosing. They are also eligible for our gold standard 401(k) retirement plan.
Full time employees (37.5 hours/week) will enjoy all of the above plus an annual School Visitation Day and an Elder Care Facility Day of their choosing.
The Alzheimer’s Association is committed to diversity, equity and inclusion in the workplace and provides consideration for an employment relationship without regard to race, color, religion, sex, sexual orientation, gender expression, gender identity, genetic predisposition, national origin, ethnicity, disability, veteran status, or any other characteristic protected by federal, state or local law.