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Senior Specialist-Marketing, Hybrid

Cincinnati Children's Hospital

Cincinnati Children's Hospital

Marketing & Communications
Cincinnati, OH, USA · Ohio, USA
Posted 6+ months ago
Senior Specialist-Marketing, Hybrid-152255

Description

Expected Starting Salary Range: 28.15 - 35.98
SUBFUNCTION DEFINITION: Responsible for developing and executing integrated marketing strategies for external audiences to support organizational goals.


REPRESENTATIVE RESPONSIBILITIES


This role serves as the relationship manager and marketing expert for clinical and surgical programs and divisions throughout the medical center, leveraging your consultative skills with those service lines to recommend marketing solutions for their business needs. This role includes ongoing collaboration with cross-functional teams to develop integrated marketing plans and manage the execution of marketing tactics from those plans to support division business goals, including awareness, engagement and new patient acquisition. We’re looking for a self-starter who loves collaboration, and has the ability to balance strategic thinking alongside detailed project management.

·Integrated Marketing Planning and Execution
Develops and executes annual integrated marketing plans and message strategy for divisions/programs under direction; applies subject matter expertise across all projects. Leads M&C teams to execute marketing activities, including but not limited to direct marketing, digital content development, digital marketing, and advertising; employs project management techniques to complete marketing projects on schedule and on budget; Manages projects to support senior marketing team members as needed.
·Strategic Consultation
Provides consultation for divisions and programs and recommends appropriate M&C strategies and tactics to support their goals; solves problems proactively; provides marketing and communications counsel to clients; Identifies needs for marketing research and project manages that research with supervisory direction; provides subject matter expertise across projects.
·Relationship Management
Client relationship manager for multiple programs; Manages expectations, identifies potential issues; Identifies when appropriate to escalate issues up the chain of command; Communicates project status and results to manager and clients; Develops and maintains relationships with internal clients, M&C team and strategy and growth colleagues; works with internal and external agency partners, vendors and freelancers to complete projects.

Qualifications

EDUCATION/EXPERIENCE

Required:
·Bachelor's degree in a related field
· 2 - 5 years of work experience in a related job discipline

Preferred:
Unique Skills:

Cincinnati Children's is proud to be an Equal Opportunity Employer that values and treasures Diversity, Equity, and Inclusion. We are committed to creating an environment of dignity and respect for all our employees, patients, and families (EEO/AA).

Job

Professional/Non-Clinical

Primary Location

United States-Ohio-Cincinnati-Vernon Manor

Other Locations

United States-Ohio-Cincinnati

Schedule

Full-time

Shift

Day Job

Job Type

Standard
Department Marketing & Communication Administration

Employee Status

Regular
FTE 1.0
Weekly Hours 40

Salary Range

28.15-43.80