KH_Marketing Executive
Marketing & Communications
Phnom Penh, Cambodia
Job Description:
· Build up market leading, quality brand image as brand custodian.
· Understand market trends and customer needs.
· Ensure compliance to corporate guidelines
· Ensure adherence to regional and corporate guidelines for marketing activities to be deployed and adopted in the country
· Be actively involved in SEO efforts (keyword, image optimization etc.)
· Managing online brand and product campaigns to raise brand awareness.
· Control the advertising, publicity & promotion budget. Formulate creative and media agency briefs.
· Plan & implement the public relations strategy to ensure DHL is acknowledged by customers, the media, opinion formers and government as the industry leader.
· Assist in planning, implementing and controlling all advertising activities including TV, press, magazine, outdoor, yellow page directory, poster, and other media.
· Propose suitable advertising media and promotional ideas for all marketing campaigns, ensure implementation if accepted.
· Assist in preparing annual A & P budget, campaign budget, sponsorship items and events.
· Assist in launching customers’ event, organizing event for staffs, purchasing of corporate gifts, printing materials (Name Card & Poster etc.), organizing sales and retail campaign.
· Source, purchase, distribute gift items and control inventory.
· Organize and implement internal and external promotional strategies to support product and service developments and contribute to financial targets.
· Develop, maintain and update corporate, sales and POS materials to ensure they are customer-friendly and informative.
· Administer incentive programs such as staff awards, loyalty points, sales lead, etc.
· Any other Marketing-related duties and tasks assigned by the National Sales Manager.
Job Requirement:
· Bachelor Degree in Marketing, Business Administration or equivalent is required.
· Fluent in Speaking/Reading/Writing English is required.
· Good Computer Skills: MS Word, Excel, Power Point, Internet Email.
· Possess strong leadership skill, time management skill, planning and organizing skills.
· Statistical analysis and Result oriented
· Ability to work under pressure
· Knowledge of Photoshop / Illustrator is an advantage
· 1 or 2 years’ experience in a related capacity.