| JBM Packaging provides eco-friendly, high-performing flexible packaging solutions and filling & assembly services, maintaining a commitment to quality and innovation since 1985. We proudly serve customers across diverse industries including health and beauty, apparel, agriculture, home goods, food, office, and medical. At JBM, we believe in creating Better Solutions, Better Lives, and a Better World. Our people and partnerships drive innovation that leads to sustainable impact. Learn more about our purpose-driven work at jbmpackaging.com. - Do you have a passion for working for a Purpose driven organization with a strong culture anchored in Core Values?
- Do you naturally seek creative ways to get to defined goals?
- Do you feel empowered by a data-led decision-making process?
- Do you have a keen eye for detail and strong ability to stay organized?
- Do you feel fueled by operating in a fast-paced, ever-changing environment?
If you're shouting 'yes' and smiling right now, you might be the right Paid Ad Manager for JBM Packaging. POSITION PURPOSE As our Paid Ad Manager, you’ll play a key role in growing JBM’s digital advertising strategy and execution. You’ll develop, manage, and optimize campaigns across multiple platforms to help our brand connect with new audiences and achieve meaningful results. This role will completely own the paid media landscape for JBM’s portfolio. We are looking for a passionate digital marketer who has experience in Google Ads, Paid Social channels, and Amazon Marketing Services. This position will be given the opportunity to work closely to grow our paid media strategy and execute revenue-generating campaigns. The ideal candidate will have a proven track record in Amazon advertising, a deep knowledge of PPC and DSP platforms, and strong analytical skills. This position requires you to hit the ground running and the ability to work from experience is critical.
This position is based at our Lebanon office with the option to work remotely up to 10%.
THIS JOB IS A FIT FOR YOU IF - You can fully embrace and live our Core Values: Collaboration, Grit, Growth Mindset, Innovation, Passion for a Better World, and Ownership.
- You think beyond conventional ways and approach big problems with creative and innovative solutions.
- You are process and continuous improvement focused. Once a standard is defined, you will follow the standard, until a better way is identified through focused continuous improvement efforts.
- You thrive in a fast-paced environment with aggressive targets.
- You communicate clearly in all forms and with contagious enthusiasm.
- You thrive with big and challenging goals. You can break down big goals into smaller pieces and get all the pieces lined up to support achieving it.
THE CHALLENGE - Ability to work across multiple content management platforms for deployment of advertising campaigns across a range of accounts.
- Collaborate with key internal and external stakeholders in the planning, development and execution of paid media campaigns for various products/services.
- Oversee day-to-day budget management of multiple ad accounts with similar KPI goals, ensuring accurate pacing in accordance with business objectives.
- Leverage platform tools and analytics to ensure relevant data is fed up to leadership.
- Understand brand target audiences and develop effective campaigns to acquire new customers and meet revenue goals.
- Develop and maintain a campaign A/B testing process that will allow for creative ideas to be measured within a pilot program before activation.
- Take ownership of campaign performance reporting by sharing actionable insights with the team, and develop strategies for optimization, growth and new opportunities.
YOUR KNOW-HOW - Proficiency with or the ability to quickly learn the organizations MarTech tools and systems.
- Ability to act with integrity, professionalism, and confidentiality.
- Excellent verbal and written communication skills.
- Ability to multitask and work in a team-oriented, fast-paced environment.
- Excellent organizational skills, attention to detail, and ability to meet deadlines.
- Strong analytical and problem-solving skills.
MUST-HAVES - Bachelors degree required.
- Approximately 5 years of experience managing successful campaigns in Amazon, Google Ads, and LinkedIn ad systems.
- Google & Microsoft Advertising certifications.
- Creative spirit towards product marketing.
- Meticulous attention to detail with strong organization and proofreading skills.
- Knowledge of A/B testing principles, optimization and reporting capabilities.
- Ability to work with large amounts of data and draw actionable insights for reporting/planning/budgeting.
NICE-TO-HAVES - Manufacturing industry experience.
- Experience working with an advertising agency.
PHYSICAL + MENTAL REQUIREMENTS - Basic level of physical exertion to perform essential job functions such as operate standard office equipment and keyboards, close visual acuity to perform at a computer terminal, remain stationary position throughout day in office desk setting.
- Learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of a workflow, ability to communicate with other team members, ability to complete tasks in situations that have a speed or productivity quota.
WHAT JBM PACKAGING OFFERS YOU - We are committed to helping team members become the best version of themselves - at work and beyond. We offer financial wellness workshops, internal promotion opportunities, gym membership reimbursement, and more!
- We have a full-time ‘Better Lives Coach’ dedicated to helping team members reach their goals and improve their lives.
- We are a family-run business. We value family, community, and opportunity. We live by our Core Values - Collaboration, Grit, Growth Mindset, Innovation, Ownership, and Passion for a Better World.
- We are a Fair Chance employer, which means we believe everyone deserves a second chance.
- We offer competitive pay & benefits: vacation & personal days, 401(k) + employer match, bonus opportunities, wellness programs, employee assistance programs, short- & long-term disability, & (medical, dental, vision, life, and AD&D).
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