30166 - Assistant Activation Manager - Strategic Programs Manager POST NUMBER: 455550

Title: Strategic Programs Manager
Duration: 3-4 Months Contract, with extension possibility
Hours: 37.5 Hours
Work Environment: 5 days in Mississauga office

Description:

Reporting to the Senior Manager, Program Management, the Manager, Strategic Programs leads the development and implementation of advanced strategies aimed at improving the overall value proposition of their Marketplace Canada. This role is crucial in transforming complex data into actionable insights that directly influence strategic decisions and drive significant GMV growth for the Walmart Marketplace team. As a leader, you'll foster a culture of data-driven excellence, working collaboratively with internal and cross-functional partners to optimize business performance across various key initiatives.

A true expert in the analytics space, this position demands a deep understanding of database architecture and reporting platforms, combined with exceptional business acumen. You'll be instrumental in shaping our customer-facing programs through enabling Strategic account management with solutions that help create value.

What you'll do...

• Strategic Growth Leadership: Collaborate with the Senior Director, Marketplace Growth to define, develop, and execute robust data-driven strategies aimed at maximizing GMV growth, and provide comprehensive reporting on their effectiveness.

• Performance Optimization through Data-Driven Initiatives:

1. Sponsored Ads Program Success: Partner closely with Account Managers to analyze the performance of sponsored ads programs, developing data-backed strategies to optimize their effectiveness and demonstrate clear ROI.

2. Category Events & Experiences: Work with Account Managers to define success metrics and analyze the impact of Category events and experiences, providing insights that drive future strategy and growth.

3. Pricing Strategy & Competitiveness: Lead the analysis of price gap data, collaborating with Account Managers to identify opportunities and strategies for improving our price competitiveness on the marketplace.

4. Content Scoring & Quality: Develop and implement analytical frameworks to assess and improve content scoring, working with Account Managers to ensure product listings are optimized for discoverability and conversion.

• Marketplace Conversion Enhancement: Drive the analysis of site metric reporting across the entire Marketplace, identifying key levers and strategic actions to significantly improve overall conversion rates.

• Campaign & ROI Optimization: Partner closely with the Marketplace Campaign Manager to design, build, and automate sophisticated campaign and deals effectiveness reports, directly improving return on marketing investment.

• Performance Measurement & Insights: Oversee the development and maintenance of critical weekly KPI reporting, encompassing key business metrics such as traffic, views, item conversion, and AOV. You'll ensure the highest data quality standards, particularly within Adobe Analytics dashboards.

• Advanced BI & Ad Hoc Reporting: Lead the creation of automated and ad hoc business intelligence reports, empowering the business with rapid, data-driven insights to accelerate GMV growth.

• Risk Mitigation & Solutioning: Proactively identify and monitor lead and lag indicators, highlighting potential risks, and develop strategic solutions to mitigate challenges and capitalize on opportunities.

• Storytelling with Data & Executive Communication: Direct the collection, analysis, and synthesis of complex information from disparate sources, transforming it into clear, compelling, and actionable narratives that inform executive-level decision-making. You will be responsible for presenting these insights to large groups, including senior leadership and cross-functional teams.

• Reporting Infrastructure Enhancement: Drive the continuous improvement and enhancement of existing Tableau, Qlik, and Looker reports, ensuring they evolve to meet the dynamic and growing needs of the business.

Qualifications

• 3 years of progressive experience in e-commerce analytics and strategy, with at least 1 year in a leadership or managerial capacity.

• Demonstrated expertise in advanced data analytics and statistical modeling.

• Highly proficient with Microsoft Excel and PowerPoint; experience in data visualization tools is essential.

• Proven ability to design, implement, and manage complex dashboards and reporting suites.

• Excellent communication and presentation skills, with the ability to convey complex data insights clearly to diverse audiences, including senior leadership.

Nice to have:

• Extensive retail industry experience.

• Deep expertise with Adobe Analytics (Omniture).

• Experience with data governance and data quality initiatives.

• Proven track record of managing and mentoring junior analysts or team members.

Vaco by Highspring values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.

EEO Notice

Vaco by Highspring is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by federal, state or local law.

Vaco by Highspring and its parents, affiliates, and subsidiaries are committed to the full inclusion of all qualified individuals. As part of this commitment, Vaco by Highspring and its parents, affiliates, and subsidiaries will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR@vaco.com .

Vaco by Highspring also wants all applicants to know their rights that workplace discrimination is illegal.

By submitting to this position, you agree that you will be giving Vaco by Highspring the exclusive right to present your as a candidate for the foregoing employment opportunity. You further agree that you have represented information about yourself accurately and have not affirmatively misrepresented your qualifications. You also agree to maintain as confidential, to the fullest extent permitted by law, any information you learn from Vaco by Highspring about the position and you will limit disclosure of information about the position only to the extent necessary to perform any obligations in furtherance of your application. In exchange, Vaco by Highspring agrees to exercise reasonable efforts to represent you through all solicitation, job screening and resume dispersal.

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• California residents may access Vaco by Highspring HR Notice at Collection for California Applicants and Employees here.
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Pay Transparency Notice

Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to:

• the individual’s skill sets, experience and training;
• licensure and certification requirements;
• office location and other geographic considerations;
• other business and organizational needs.

With that said, as required by local law, Vaco by Highspring believes that the following salary range referenced above reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure. The individual may also be eligible for discretionary bonuses.